It Is What It Is T-Shirt

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While the garment’s history is a highlight of the exhibition, it isn’t the focus; rather, curator Dennis Nothdruft and team have decided to showcase – as per the show’s title – the various subcultures that have surrounded the T-shirt, as well as its power as a socio-political medium. “It feels quite relevant … it was a matter of the personal as politicised,” says Nothdruft in reference to the exhibition’s premise. “[The T-shirt] is a really basic way of telling the world who and what you are.” In 1959, the invention of plastisol provided an ink more durable and stretchable than water-based ink, allowing much more variety in T-shirt designs. Very few companies continue to use water-based inks on their shirts. The majority of companies that create shirts prefer plastisol due to the ability to print on varying colors without the need for color adjustment at the art level. Hurst, Nathan. "What's the Environmental Footprint of a T-Shirt?". Smithsonian Magazine . Retrieved 2021-02-27.

By the Great Depression, the T-shirt was often the default garment to be worn when doing farm or ranch chores, as well as other times when modesty called for a torso covering but conditions called for lightweight fabrics. [8] Following World War II, it was worn by Navy men as undergarments and slowly became common to see veterans wearing their uniform trousers with their T-shirts as casual clothing. The shirts became even more popular in the 1950s after Marlon Brando wore one in A Streetcar Named Desire, finally achieving status as fashionable, stand-alone, outerwear garments. [9] Often boys wore them while doing chores and playing outside, eventually opening up the idea of wearing them as general-purpose casual clothing. T-shirts are inexpensive to produce and are often part of fast fashion, leading to outsized sales of T-shirts compared to other attire. [1] For example, two billion T-shirts are sold per year in the United States, [2] and the average person in Sweden buys nine T-shirts a year. [3] Production processes vary but can be environmentally intensive and include the environmental impact caused by their materials, such as cotton, which uses a lot of water and pesticides. [4] [5] [6] History [ edit ]Dye-sublimation printing is a direct-to-garment digital printing technology using full color artwork to transfer images to polyester and polymer-coated substrate based T-shirts. Dye-sublimation (also commonly referred to as all-over printing) came into widespread use in the 21st century, enabling some designs previously impossible. Printing with unlimited colors using large CMYK printers with special paper and ink is possible, unlike screen printing which requires screens for each color of the design. All-over print T-shirts have solved the problem with color fading and the vibrancy is higher than most standard printing methods but requires synthetic fabrics for the ink to take hold. The key feature of dye-sublimated clothing is that the design is not printed on top of the garment, but permanently dyed into the threads of the shirt, ensuring that it will never fade. A popular phrase on the front of demonstrating the popularity of T-shirts among tourists is the humorous phrase "I went to _____ and all I got was this lousy T-shirt." Examples include "My parents went to Las Vegas and all I got was this lousy T-shirt." T-shirt exchange is an activity where people trade the T-shirts that they are wearing. a b "History of the T-shirt". Tee Fetch. Archived from the original on 2019-01-07 . Retrieved 2014-04-15.

Solid ink is changed into a gas without passing through a liquid phase ( sublimation), using heat and pressure. The design is first produced in a computer image file format such as jpg, gif, png, or any other. It is printed on a purpose-made computer printer (as of 2016 [update] most commonly Epson or Ricoh brands) [ citation needed] using large heat presses to vaporize the ink directly into the fabric. By mid-2012, this method had become widely used for T-shirts. Wall, Mattias; er; ContributorCEO; USAgain (2012-07-03). "T-Shirt Blues: The Environmental Impact of a T-Shirt". HuffPost . Retrieved 2021-02-27. {{ cite web}}: |last3= has generic name ( help) Prior to this, the T-shirt was, by and large, an undergarment meant to be worn beneath one’s ‘proper’ clothes, and was seldom regarded as an article in its own right. “It’s just a white T-shirt, but it already has that kind of disruptive potential,” Nothdruft says of the kind worn by Brando and Dean. “It was rebellious, because [T-shirts] were actually undergarments … It was a tough political statement.” More than they could have ever imagined, Brando and Dean nailed the style and spirit of what had thitherto been an unassuming piece of underwear to a tee.Taylor, Carol. The Great T-Shirt Book!: Make Your Own Spectacular, One-of-a-kind Designs. New York: Sterling Pub., 1992. Print. Printed T-shirts were in limited use by 1942 when an Air Corps Gunnery School T-shirt appeared on the cover of Life magazine. [10] In the 1960s, printed T-shirts gained popularity for self-expression as well as for advertisements, protests, and souvenirs.