If they wanted to become trendier, they could easily have expanded the Saint and Sinner lines to include more unusual colors; I don't know why they decided to add a bunch of weird new categories instead.

Read on to see how all these formulas adapted to my lip, and note that I'm only one editor with one skin tone. I do have some other colors from the brand, but it's no longer a counter I gravitate to when I'm in Ulta.

I've not eaten Kraft Dinner in an 18th century dish, but I do regularly eat it in early 20th century wedding china because I am a shameless lover of KD.

You can change your choices at any time by visiting Cookie preferences, as described in the Cookie notice. Reminiscent and iridescent, Blue By You encourages us all to get out in the center of the dance floor, and strut our stuff. I didn't expect a lipstick to look and feel so much like a balm, so if someone is looking for drama or matte this is not for that lewk! A shade shifting lipstick that starts it life as a green bullet and transforms into a wearable shade.

She has an obsession with designer handbags, Liberty prints, 1960s fashion, and owns more shoes than she’s willing to admit. I feel confident in saying that if your lips have any texture at all —any dry patches or lines —you probably won’t be able to wear Black Lace Rabbit on its own.

Swiping this royal purple once will give a sheer purple tint to my lips or add a few more swipes to build into a vibrant bright fuchsia which I really love. If the item comes direct from a manufacturer, it may be delivered in non-retail packaging, such as a plain or unprinted box or plastic bag. If you're at the point where you're interested in niche brands like Besame, you probably own dupes for all the shades that Besame offers, you know? My least favorite of all the shades I’ve tried, but that’s personal preference as I tend to gravitate towards corals and pinks moreso than berry hues.I found Kaja's balms tended to be a much creamier formula than any of the other balms — a definite plus. Their high-quality, statement lipsticks are known the world over for their range of glosses, creamy and rich-matte formulas. Frog Prince, Jean Queen and Queen Bee are just a few of Lipstick Queen's iconic products; where nothing is as glamorous or empowering as the right shade of lipstick.

Tellingly, Poppy has a lot to say about the concept of each lipstick but almost nothing to say about the product itself: “I was inspired by the golden years of Hollywood when glamour was in every detail. I can't imagine that Besame and similar brands aren't having problems now that a beauty brand's success relies heavily on constant new launches and social media saturation. I was remembering 10 or 12, but there are actually 21, plus a few new shades (Mauve, Bordeaux, and Candy).I did use a primer before applying the lipstick, and found that it helped make the color last longer and kept my lips moisturized. It’s truly satisfying and mesmerising to have a bright orange or green lipsticks turn into a beautiful pink or coral! To be honest, I was skeptical about trying this on, however, it was extremely hydrating, as if I just swiped on a bit of lip balm. Lipstick Queen is one of the few brands I’ve tried that makes color-changing lip products that aren’t gimmicky, but actually flattering.